INDEED BREWING COMPANY

As a co-founder and co-owner of Indeed Brewing Company, I led creative strategy and branding for the brewery, including designing the logo, hand-picking talented local illustrator Chuck U and conceptualizing the company’s successful annual events. In 2015 Duffy and Partners helped to update and unify our packaging line-up. Using existing brand assets, they created a colorful packaging system for our seasonal and year-round beer offerings. Indeed’s distinct look and fun energy stand out in a crowded craft beer landscape. The brand has been applied in countless ways including its well-loved beer offerings, apparel and merchandise.